Efficiency analyses & process optimization with Motion-Mining®.

The purpose of carrying out the efficiency analysis is, on the one hand, to determine the potentials and measures for the respective company and, at the same time, to create the necessary conditions for adapting and implementing the methodical approaches of the individual concepts of a market-oriented product development in a targeted manner. The potentials and courses of action can be identified and determined at an early stage on the basis of the relative representation of the company.

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Efficiency analysis: prerequisites

As part of a market and environmental analysis in the context of efficiency analyses, data regarding the environment must first be collected.

Starting point data about the company should have been collected as part of a company analysis.

The investigation system consisting of the influencing factors and the efficiency indicators shall be oriented to the company's own requirements in accordance with the company analysis.

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Implementation of an efficiency analysis

Insights from the environment and from the company are taken into account in the target system during the efficiency analysis. Portfolio representations enable a clear representation of the relationship between these two data sets. The requirements of the market on the company are entered on the abscissa and the influencing parameters on the ordinate, which make it possible to react to the market requirements accordingly. In the various portfolios within the framework of efficiency analyses, the position of the company in the various areas is compared with what is considered optimal in each case and, based on this, the responsibility for the success of the business units involved is determined. The responsibility for success of the individual business units is then compared with the cost share of sales. In the event of major deviations, these are indications of potential and possible measures. Accordingly, in the course of the efficiency analysis, a target system tailored to the company is drawn up, which, in comparison with the company's current state, should lead to an implementation strategy that is optimally aligned in the long term.

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Efficiency analysis: overview of the current state

An initial rough analysis of the essential aspects, the company strategy, the market position and the basic processes is carried out in advance of the efficiency analyses. To carry out the preliminary rough efficiency analysis, targeted preliminary discussions with the company management are initially advised.

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If this initial analysis phase has been successfully carried out as part of the efficiency analysis, the target system, any target deviations in the best possible form and the target distribution can now be mapped in a second step.

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Efficiency analysis: recording the current status

In a framework of an initial rough analysis of the efficiency analysis, the central influencing factors, the company strategy, the market position and the necessary processes are recorded. Structured interviews with the company's senior executives are particularly useful for this purpose.

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After completion of the first analysis phase, the target system can now be presented within efficiency analyses in a first stage, possible changes in content and organization for the optimal design and distribution of responsibility for success can be determined and thus the focal points for the subsequent detailed analysis can be determined.

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However, the influencing variables that are decisive for efficiency must first be recorded in terms of their characteristics and assessed in relation to the target structure that has been determined.

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The data for the classification of the current status, which are determined during the efficiency analyses, are completed and recorded in the necessary depth of detail during the detailed analysis phase and the target system is further developed. For this purpose, for example, interviews with department heads and surveys of employees are systematically conducted. Complementary to the personal individual interviews, group meetings are suitable for cross-departmental optimization. Questionnaires could be used to supplement data collection as part of efficiency analyses.

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Efficiency analysis: Further steps

With the help of the list of efficiency factors, the distribution of competencies with regard to responsibility for success and cost causation of individual departments and divisions, and on the basis of the depiction of interdependencies between market requirements and the operational situation, potentials and measures for action are identified. These are summarized in a potential catalog and presented and evaluated with regard to their meaningfulness and reasonable sequence of their realization.

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Based on the analysis, the individual measures and methods can be quickly adapted to the respective requirements of the company. Depending on the type of dependency and interaction of individual measures and methods on the one hand and the efficiency of the general structure and the actual state of the company on the other, it makes sense to constantly scrutinize some of the impact factors and characteristics and in this way use an instrument for controlling the implementation of measures during their introduction.

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Efficiency analysis: Advantages and Disadvantages

+ Coupling of company and market analyses via portfolio representations

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+ Basically, the analytical part of the method is always adjusted to the company-specific situation during efficiency analyses by means of a constant target/actual comparison with the company's own target system.

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- quite resource-intensive due to the permanent adjustments required by means of recursion loops, since all business areas are examined.